Isuzu relocates shop in Dumaguete

ISUZU Philippine Corp. (IPC) has started the construction for its store in Dumaguete as part of its commitment to upgrade its nationwide dealer network with modern facilities.

“This relocation brings the Isuzu brand even closer to our valued customers in Dumaguete, making our products and services more accessible while raising the bar in customer experience,” said IPC President Mikio Tsukui in a statement on Monday.

To span 3,144 square meters (sqm), the new dealership will feature a 251-sqm showroom that can showcase up to four vehicles, allowing for a wider selection of vehicles on display.

The new Isuzu Dumaguete store will also have four bays that can handle light commercial vehicles and commercial vehicle repairs.

“The relocation and modernization of Isuzu Dumaguete come at an opportune time. Dumaguete continues to experience economic growth, with increasing demand for mobility and transport solutions,” IPC said.

“This expansion is part of IPC’s broader, aggressive strategy to modernize and expand its dealership footprint nationwide, ensuring that its products and services remain within easy reach of customers across the country,” it added.

IPC partnered with dealer group Southern Auto Mart for the new Isuzu Dumaguete dealership.

“With this new and improved facility, we are confident that we can further increase Isuzu’s visibility and grow our sales in Negros,” said Mark Espino, vice president for sales and aftersales at Southern Auto Mart. — Justine Irish D. Tabile