That’s nearly 45% below TRX’s high-water mark, hit on Dec. 3, 2024, during the post-election run-up in cryptocurrency prices. However, there is an ongoing development that may bode well for TRX prices going forward.
World Liberty Financial, a decentralised finance (DeFi) project backed by President Donald Trump and members of the Trump family, continues to build up its reserve of crypto tokens. Since last month’s purchase of over $100 million worth of tokens, World Liberty has made additional large purchases over the past few weeks.
These additional purchases come as World Liberty Financial nears completion of the sale of its WLFI governance token. Per the company’s website, 24.07 billion tokens, or around 96.3% of tokens outstanding, have been sold.
As World Liberty Financial, and its ties to President Trump, World Liberty’s “Chief Crypto Advocate, stay in the headlines, this may help to continue to bolster the reputation that the Trump administration will continue to push for favourable cryptocurrency policies and regulation. This could be a boon for cryptocurrencies overall, and in particular cryptocurrencies connected to this DeFi project.
World Liberty’s Latest Token Purchases
On Jan. 23, World Liberty made a $2.6 million purchase of Tron (TRX), the Tron blockchain’s native token. That same day, the DeFi project also bought an additional $9.8 million worth of wrapped Bitcoin, or BTC built onto the Ethereum network.
As reported Feb. 14, World Liberty has since made an additional large cryptocurrency purchase, swapping $6.4 million worth of USDC stablecoins in exchange for $1.4 million worth of MOVE and $5 million worth of wrapped BTC. In the past three months alone, World Liberty Financial has made cryptocurrency purchases totaling $315 million.
The firm now holds hundreds of millions of dollars worth of ETH, tens of millions of dollars worth of wrapped BTC, as well as positions in AAVE, ENVA, LINK, and TRX worth several million dollars each.
On top of these continued large token purchases, World Liberty has also made progress putting its cryptocurrency reserve to work, through a series of staking and lending transactions totaling $10 million.
What This Means for TRX Prices
While relatively large and noticeable in dollar terms, one can argue that these crypto purchases by World Liberty Financial are a drop in the bucket, compared to the overall cryptocurrency market.
Still, thanks to World Liberty’s Trump connection, as mentioned above, these recent developments with World Liberty could bode well for cryptocurrency prices. Yes, so far, World Liberty purchases of tokens like TRX, Tron’s native token, have not done much to drive a rebound.
After pulling back late last year, TRX has thus far in 2025 stayed rangebound, trading for prices above and below 25 cents per token. Yet while recent price trends suggest World Liberty Financial continued purchase of TRX is failing to move the needle, it could perhaps be providing support. Furthermore, down the road, as World Liberty continues to expand its operations, this connection could start to have a more dramatic impact on TRX’s performance.
Bottom Line
In closing, it should also be noted that, besides Tron and TRX having a Trump connection, World Liberty Financial also has a Tron connection. A strong one, in fact. As reported by Reuters last month, Tron founder Justin Sun has become the largest outside investor in World Liberty’s governance token.
It has also been disclosed that Sun has been appointed an advisor to World Liberty. Sun’s big investment in WLFI may raise a few eyebrows, given the connections to the current U.S. President. However, politics aside, for cryptocurrency investors, this may be a factor to take into account, when assessing future catalysts for Tronix going forward.
While not for certain, strong ties between Sun and World Liberty could be a hint that, down the road, World Liberty Financial will engage in a greater volume of transactions with the Tron blockchain, as well as with the Tronix token. This could in turn create a scenario in which TRX gets out of its current slump, and starts to climb back towards prior price levels.
